Karsten Warholm's European 400m hurdles win in Munich attracted a 63 per cent audience share for Norwegian broadcaster NRK ©Getty Images

Karsten Warholm's 400m hurdles win at the European Athletics Championships in Munich attracted a viewing share of 63 per cent on the Norwegian television channel NRK, figures released by the European Championships Management (ECM) show.

Meanwhile free-to-air TV coverage in the host country saw peak audiences of between 6 million and 7 million.

The free-to-air coverage of the second multi-sport European Championships, which involved nine sports in venues around Munich from August 11 to 21, has been described by a leading German TV executive from ARD as an "outstanding success"

More than 430 million hours of live coverage of Munich 2022 were viewed in the eight key markets that have reported figures to date - Germany, Italy, The Netherlands, Norway, Poland, Sweden, Switzerland and Britain.

In Germany, ARD achieved its largest audience for athletics on August 18, gaining an average audience of 4.8 million and a peak of 6 million for its coverage of events including Konstanze Klosterhalfen's women’s 5,000 metres victory in front of a home crowd.

An average of 4.48 million fans tuned into ARD's athletics coverage, an audience share of 19.5 per cent.

ARD also scored strong viewing figures for other sports, including 2.4 million triathlon viewers and 2.1 million for gymnastics.

Overall, ARD's average viewing share for its European Championships coverage was 16.5 per cent.

Konstanze Klosterhalfen's women's 5,000m came on the day when ARD achieved its largest audience in the host nation ©Getty Images
Konstanze Klosterhalfen's women's 5,000m came on the day when ARD achieved its largest audience in the host nation ©Getty Images

ZDF's top audience in Germany was 5.1 million, peaking at 6.7 million, for athletics on the final day of action on August 21, when victories by men's javelin thrower Julian Weber and the women’s 4x100m relay team enabled Germany to top the athletics medals table and contributed to the hosts winning the overall European Championships Nations Trophy for medals across the nine sports.

As with ARD, ZDF also achieved high ratings for other sports including beach volleyball - 2.85 million - and track cycling, which garnered 2.3 million.

Norway's high point of those following the fortunes of Warholm - who lowered the 400m hurdles world record to 45.94sec in winning the Olympic title last year and missed most of this season after tearing a hamstring one hurdle into his first race of the campaign on June 5 - was followed by a 54 per cent share for its coverage of athletics and rowing during the morning session on August 18.

On that day, Norway’s world 5,000m and Olympic 1500m champion Jakob Ingebrigtsen, 21, successfully completed the defence of his 5,000m-1500m double from the Berlin European Championships in 2018.

The BBC produced more than 120 hours of coverage across the main BBC One and BBC Two network channels during Munich 2022.

As a result, European Championships broadcasts were regularly the most-watched in Britain over the 11 days of the competition, culminating in a peak audience of 3.7 million for athletics on August 21 when Britain won gold in the men’s 4x100m relay and silver through world 1500m champion Jake Wightman in the men's 800 metres.

The BBC's coverage of gymnastics, rowing, track cycling and triathlon all hit peaks of more than 1 million viewers on network TV, while live streaming of the action from Munich achieved more than 500,000 viewing requests each day.

In The Netherlands, NPO’s highest viewing share of 33.1 per cent occurred during the men’s gymnastics finals on August 21, when Dutch athlete Loran de Munck earned silver on the pommel horse ©Getty Images
In The Netherlands, NPO’s highest viewing share of 33.1 per cent occurred during the men’s gymnastics finals on August 21, when Dutch athlete Loran de Munck earned silver on the pommel horse ©Getty Images

In Italy, RAI's top live average audience was 1.6 million for its athletics coverage on August 16, when Olympic 100m champion Marcell Jacobs added the European title.

In The Netherlands, NPO's highest viewing share of 33.1 per cent occurred during the men's gymnastics finals on August 21, when Dutch athlete Loran de Munck earned silver in the pommel horse final.

This was followed by a 28 per cent share for the women's cycling road race on the same day, won by The Netherlands' Lorena Wiebes.

NPO's highest peak audience was over a million for athletics on August 19, when Dutch athlete Femke Bol won the second part of her planned double over 400m and 400m hurdles.

A top average live audience of 1.5 million was recorded on Poland's TVP channel for athletics on August 18, when Poland won two medals, including Wojciech Nowicki's gold medal in the men's hammer.

In Sweden, SVT's top live average audience was 1.1 million - a 60.1 per cent audience share - for athletics on August 20, when Mondo Duplantis successfully defended his men's pole vault title.

In the wake of the European Championships, Ron Chakraborty, executive editor of BBC Sport, said: "Munich has been a great host for the European Championships.

"There has been a wonderful contrast between the iconic venues hosting the traditional sports such as athletics, gymnastics and rowing and the creative approach to the newer sports such as BMX, sport climbing and beach volleyball.

"Once again, the approach of the European Championships to 'make the whole bigger than the sum of the parts' has worked well, with many sports reaching audiences significantly higher than when their events are held in isolation."

Axel Balkausky, ARD's sports coordinator, declared: "Munich 2022 was an outstanding success.

"The European Championships inspired everyone.

"That could be felt by the audience on site at the many different venues.

"We can also see it in the outstanding ratings and user numbers of our offers, but also in the very positive and emotional reactions of the athletes."

The European Championships takes place every four years, in partnership with Europe's free-to-air broadcasters. 

Munich 2022 was the second edition.

It aggregated the existing continental championships of nine sports - athletics, cycling in road, track, mountain bike and BMX freestyle disciplines, artistic gymnastics, rowing, triathlon, beach volleyball, sport climbing, canoe sprint and table tennis.

The release as of viewing figures comes as the ECM seeks a host for the 2026 edition and faces losing a marquee sport.

Athletics was one of Munch 2022's most-watched sports, but will not be on the 2026 programme as things stand ©Getty Images
Athletics was one of Munch 2022's most-watched sports, but will not be on the 2026 programme as things stand ©Getty Images

Six weeks before the European Championships began, European Athletics announced plans to host standalone European Athletics Championships in 2026, but there was a change in tone at the start of Munich 2022

"European Athletics is extremely happy with the value of the multi-sport concept," European Athletics President Dobromir Karamarinov said pre-event.

"But after two editions - Berlin and Glasgow, and now Munich - we think that we have to really study the values. 

"We will very carefully evaluate everything. 

"We support the multi-sport concept, we are in favour of it. 

"But we think that we really need to make some important adaptations."